Squirrels Second Wave Build

Chenzo Designs · Community Build · Flagler Beach

I built them
a website.
Then gave it away.

Squirrels Second Wave Surfboards turns old boards into new beginnings through youth shaping classes, ocean therapy and mission trips. I built the whole digital home for that mission through Chenzo Designs and donated it: the build, the brand art prep and the monthly care.

Squirrels Second Wave Surfboards emblem: squirrels shaping a surfboard

Donated$17K+to the mission
11custom pages, built mobile-first
21brand emblems cut out and optimized
$10KFounding 100 goal built into the site
$0cost to the organization. Ever.

01 The investment

What a build like this normally costs.

Every line on this receipt was delivered for Squirrels Second Wave. The amounts are typical agency rates for the same scope, so the organization knows exactly what it’s receiving.

Chenzo DesignsClient: Squirrels Second Wave
Flagler Beach, FL · 2026

Discovery, strategy & site map

Turning the business plan into a clear story: mission, programs, boards, sponsors, founders, vision.

$1,500

Copywriting & mission storytelling

Headlines and page copy for all 11 pages in the brand’s voice.

$2,200

Custom design & build: 11 pages

Home, Mission, Shape School, Programs, Boards, The 100, Founders, Vision, Business Sponsors, Board Drop, Donate. Hand-coded, animated, responsive.

$7,700

Brand art direction & image prep

21 illustrated emblems with backgrounds removed so the full art shows on every page. About 60% lighter.

$1,600

Fundraising campaigns

Founding 100 ($100 × 100 locals = $10,000), Founding 10 business sponsors, and the Board Drop donation flow.

$2,400

SEO, social sharing & icons

Search titles and descriptions, branded share previews, favicon set, sitemap.

$900

Hosting setup, performance & launch

Cloudflare global hosting, image compression, cache setup, deployment.

$700
Project value$17,000
Amount due$0

Figures are typical small-agency pricing for comparable scope, shown for transparency.

02 Ongoing care

The upkeep is donated too.

A website needs care after launch. I cover the monthly care plan so the site stays fast, secure and current while the team focuses on kids, boards and the ocean.

$100+/mo$0Donated every month
  • Hosting on Cloudflare’s global network
  • Domain connection & SSL security
  • Program, event & sponsor updates
  • New founder & sponsor logos added
  • Board model & campaign updates
  • Uptime & performance checks
  • Backups before every change
  • A direct line to the builder

03 Timeline

From business plan to live site.

First build

Review site built from the business plan, plus the social share preview and the SSW surfboard favicon set.

Full site & campaigns

Grew into the multi-page site with The 100, the Founding 100 campaign and the Founding 10 sponsor page. 12 saved versions in one day.

Mobile & board models

Mobile hero polish, the six-board “Second Wave Quiver” page, and founders, directors and partners on The 100.

Brand art cut out

All 21 emblems cut out so the full art shows everywhere, including signs, banners and ring text. About 60% lighter.

04 The art

A brand with personality.

Six board models, founders, directors, programs and sponsor tiers, each prepared to sit cleanly on the page.

The Acorn board emblemThe Red Tail board emblemEric Squirrel Worley founding member emblemFounding 100 supporting sponsors emblemThe Second Wave board emblemFounding 10 business sponsors emblem

Built with heart in Flagler Beach

Good boards. Brighter futures. A website to match.

If your nonprofit or small business needs a home online, let’s talk.

Chenzo Designs · chenzodesigns.com