A SIMPLE GUIDED START

ONE EASY
STEP AT
A TIME.

You do not need perfect answers. If you know your business, you know enough to begin. We will walk through the basics together and save your progress as you go.

3 simple parts ≈12 relaxed minutes ✓ saves as you go

Step 1: What brings you here? optional

I'M NEW HEREI have an idea, business, or website I want help with. I'M A CURRENT CLIENTWe already have something moving and want to improve it. I'VE WORKED WITH CHENZOChenzo helped me before, and I am ready for the next step.

Nothing leaves this screen until the final send button.

LET'S START WITH THE BASICS

TELL ME ABOUT YOU
AND YOUR BUSINESS.

Share the basic details so Chenzo knows who you are and what you are working on. Short answers are completely fine.

Your name optional Best email optional Business / brand name optional Phone optional Current website if you have one Home base Years in motion Where do you serve?

WHAT YOU OFFER

WHAT DO YOU
SELL OR PROVIDE?

Tell us what the business does, what matters most, and why customers choose you.

What stage is your business in?

IDEA MODEMaking it real. LAUNCHINGReady to meet the world. ESTABLISHEDProven and growing. LEVELING UPNew chapter, bigger system.

Explain the business like I am smart—but brand new to it. Main services / products Your 1–3 most important services or products Why do customers choose you?

WHO YOU WANT TO REACH

WHO ARE YOUR
BEST CUSTOMERS?

Help us understand the people you most want to reach and what matters to them.

Who is your ideal customer? What problem brings customers to you? What makes them say yes? What makes them hesitate?

THE LOOK AND FEEL

HOW SHOULD YOUR
BRAND FEEL?

Choose the words that fit. It is okay to pick more than one—even if they feel different.

Choose the words that fit your brand select as many as you like

◆PREMIUMRefined, rare, elevated. □MODERNClean, exact, spacious. ⚡BOLDConfident, kinetic, loud. ☺HUMANWarm, open, relatable. ●ESTABLISHEDPolished, trusted, proven. ✦PLAYFULFun, surprising, alive. ≈ORGANICNatural, coastal, earthy. ▰RUGGEDStrong, capable, direct. ✎CREATIVEExpressive, artful, unexpected.

Three words the brand must own If the business walked into a room… What brand material already exists? Shared asset folder Drive / Dropbox / Canva / OneDrive What must stay visually? What should never happen?

WHAT THE WEBSITE SHOULD DO

WHAT SHOULD YOUR
WEBSITE HELP WITH?

Choose the results that matter most. This helps Chenzo recommend the right kind of website.

Pick the wins choose all that matter

☎MORE CALLSTurn traffic into conversations. ↗MORE LEADSCapture qualified inquiries. ◫BOOK THINGSAppointments, services, consults. $SELL ONLINEProducts, services, downloads. ⌖DRIVE VISITSGet people through the door. ✓BUILD TRUSTMake credibility undeniable. ◩SHOW IT OFFLet the work do the selling. ?EXPLAIN ITMake complex things click. ◎GET FOUNDSearch + AI visibility.

If visitors do one thing, what should it be? What does a home run look like? Pages / sections already in your head Where does the brand already live online? Best existing brand reference

MAKE EVERYDAY WORK EASIER

WHERE CAN WE
SAVE YOU TIME?

Choose any tasks that feel slow, repetitive, or frustrating. Chenzo can recommend simple ways to improve them.

Which tasks feel slow, repetitive, or frustrating? choose any that apply

LEAD CAPTUREInquiries get scattered. FOLLOW-UPGood leads go cold. SCHEDULINGToo much back-and-forth. PROPOSALSSlow to create or chase. PAYMENTSBilling has friction. CLIENT COMMSUpdates eat the day. HANDOFFSCopy, paste, repeat. ADMINBusywork steals focus.

What happens after a new lead arrives? Tools you use now The task you never want to do again

How should we think about AI?

ALREADY USING ITHelp me connect or improve it. OPEN TO USEFULOnly if it earns its keep. CURIOUSShow me what makes sense. KEEP IT HUMANMinimal AI, please.

WHAT YOUR WEBSITE MAY NEED

WHAT FEATURES
DO YOU NEED?

Choose anything that might help. Chenzo will help separate the must-haves from the nice-to-haves.

Which features might you need?

ECOMMERCEProducts or paid services. BOOKINGAppointments or events. EMAIL, TEXT & CRMKeep customer communication organized. PORTALMembers or client access. DIGITAL GOODSCourses, files, resources. REVIEWSProof and referral loops. CONTENTArticles, video, resources. ASSISTANTHelpful—not gimmicky.

What usable content already exists? Where will we need help? Any must-have functionality I missed?

ALMOST FINISHED

A FEW FINAL
DETAILS.

Share any examples, timing, budget information, or extra ideas that will help Chenzo understand the full picture.

Websites / brands you love—and why Competitors or alternatives What is wrong with the current experience? What must stay? Wouldn't it be dope if… What is coming next? Timing / launch window Approximate budget optional, not a quote Anything I did not ask?

FINAL CHECK

REVIEW YOUR
ANSWERS.

Check your project summary below. You can edit any section before sending it to Chenzo.

ONE EASYSTEP ATA TIME.

TELL ME ABOUT YOUAND YOUR BUSINESS.

WHAT DO YOUSELL OR PROVIDE?

WHO ARE YOURBEST CUSTOMERS?

HOW SHOULD YOURBRAND FEEL?

WHAT SHOULD YOURWEBSITE HELP WITH?

WHERE CAN WESAVE YOU TIME?

WHAT FEATURESDO YOU NEED?

A FEW FINALDETAILS.

REVIEW YOURANSWERS.

YOU'REALL SET.