HammockMa Fresheners homepage designed and built by Chenzo Designs
Case study · HammockMa-Fresheners.com

Shells, petals and tiny rubber ducks.
Your car, but prettier.

HammockMa makes handmade car fresheners and room sprays, with real florals, beads and even shells from Matanzas Inlet tucked inside. I built a shop as charming as the product, with a scent library you could get lost in.

  • 1scent library
  • 3product lines
  • 1Shopify product sync
Why it's different

You can't sniff a website, so we describe it.

Fragrance is the hardest thing to sell online. Nobody can smell the screen, so the words and the look have to carry the whole thing.

Every scent got its notes written out, from salty oceanic musk to lemon cake and honey, and every add-in got a little personality. The pink, blush and cream palette does the rest.

“When the product is handmade, the site should feel handmade too. Soft, a little playful, and nothing sterile.”

What it is, in one line: a soft-luxury shop for handmade car fresheners, room sprays and refills, synced to Shopify.

HammockMa Fresheners: The scent library
The scent library

Read the notes, pick your mood.

The scent library lists each fragrance with its actual notes: bergamot and cedar, coconut and lime, honeydew and jasmine. Shoppers browse by what sounds good, which is exactly how people shop for scents in person.

Collections group them so the bright citrus crowd and the woodsy crowd can each find their aisle fast.

  • Full scent notes per fragrance
  • Scent collections
  • Car fresheners and room sprays
  • Refills for reusable bottles
HammockMa Fresheners website detail

The share card sells it

The social preview features big, close-up handmade fresheners in the brand colors, so a shared link looks like a gift worth clicking.

HammockMa Fresheners: The add-ins
The add-ins

A pearl jar, a forest, a rubber duck.

The fun part: each freshener can carry an add-in. Ivory beads like tiny pearls, blue bubbles, Forget Me Not petals, ruby-red beads, a mini enchanted forest with toadstool charms, and yes, yellow rubber ducks for the Jeep crowd.

There are even tiny shells collected from Matanzas Inlet in St. Augustine, which might be the most Florida thing I've ever put on a product page.

  • Bead, petal and shell add-ins
  • Matanzas Inlet shells
  • Rubber duck add-in for Jeep fans
  • Custom orders
HammockMa Fresheners: The shop
The shop

Synced to Shopify, styled like a boutique.

Products pull from Shopify, so the owner manages inventory in one place while the storefront keeps its own soft-luxury look.

Real customer reviews sit on the page in their own words, and custom orders have a clear path for anybody who wants something one of a kind.

  • Shopify product sync
  • Dedicated shop page
  • Customer reviews section
  • Custom order inquiries
On your phone

Shop from the parking lot.

Plenty of people decide they need a new freshener while sitting in their car. The scent library and shop stack into easy cards on a phone, with readable notes and big tap targets.

Pick a scent, pick an add-in, done before the AC kicks in.

HammockMa Fresheners on a phoneHammockMa Fresheners on a phone
Under the hood

The stuff you don’t see (but would miss).

Shopify integration

Products and inventory sync from Shopify into the custom storefront.

Share cards

A 1200×630 Open Graph and Twitter card in the brand's own look.

Search-ready meta

Titles and descriptions built around handmade car fresheners and boutique scents.

Sitemap

A sitemap.xml so search engines find the shop and its products.

Theme color

The mobile browser bar tints to the brand's soft cream.

Fast static build

A lean React build that keeps product photos loading quickly on phones.

Good questions

Before you ask me.

Can my custom site pull products from Shopify?

Yes. HammockMa's storefront syncs products from Shopify, so inventory lives in one place while the site keeps its own design.

How do you sell scents online when people can't smell them?

With detailed scent notes, clear collections and a palette that sets the mood. Every fragrance on this site lists its actual notes.

Can customers request custom orders?

Yes. This build includes a custom order path alongside the regular shop.

Will the shop work well on phones?

Yes. It's mobile-first, with stacked product cards and large tap targets.

Making something by hand?

Handmade products deserve a shop with the same care. Tell me about yours and let's make it feel like you.

I do web, you do you.

By Chenzo · Chenzo Designs · Last updated October 12, 2026

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