Google's November core update started rolling out Nov 10 and can run two weeks. Here's what a small business site should do now, and what to leave alone.
A meta description is the blurb under your Google link. Here's how to write one that gets clicks, what it should say, and why Google rewrites it anyway.
Bots dressed as Googlebot are scraping small business sites for AI. How to spot a fake, why robots.txt won't stop it, and what's actually worth fixing.
The Autobot is the outreach assistant I build and run for small businesses. It learns your voice, finds people already asking for what you do and starts real conversations every day.
Thinking about opting out of AI Overviews? One small test saw regular Google clicks drop too. Here's why I'd stay in and what to fix on your site instead.
Google just updated its user-generated spam guidance. Here's how to clean up blog comment spam, lock down quote tools and keep junk pages out of search.
Blog Comment Spam: Google Says It’s Your Problem Now