Google Universal Cart lets shoppers save, compare and buy from many stores in Search and Gemini. Here is what your product data needs before Black Friday.
ChatGPT referral traffic briefly showed up as Direct in analytics. Here's what happened and how I track AI visitors so a missing tag never fools you again.
Google AI Mode now shows more inline links and tests a top spot for official sites. Here's how a small business site earns that link instead of losing it.
