Affordable Insurance Companies homepage designed and built by Chenzo Designs
Case study · AffordableInsuranceCompanies.com

Insurance is boring. The website
didn't have to be.

Tilton & Unger is an independent insurance team with over 150 years of combined experience, serving all of Florida with deep roots in Flagler, Volusia, St. Johns and Putnam counties. They shop 50+ carriers for their clients, so the site had to make choosing feel just as easy.

  • 50+carrier markets
  • 3coverage pathways
  • 4core counties
  • 150+years combined experience
Real talk

Nobody wakes up excited to buy insurance.

People show up to an insurance site because something changed. New house, new car, new business, a renewal that jumped. They're a little stressed and a lot confused.

So the site sorts everything into three clear paths and lets people poke around with interactive tools before they ever pick up the phone. Confusion out, confidence in.

“An independent agent's superpower is choice. The site's job is to make all that choice feel simple.”

What it is, in one line: a trust-first independent insurance site that turns a wall of coverage options into three easy paths.

Affordable Insurance Companies: Coverage pathways
Coverage pathways

Personal, commercial, financial. Pick one.

Everything lives under three pathways. Personal coverage for homes, autos and the stuff of life. Commercial coverage for contractors, pros and businesses of every size. Financial protection like life insurance and supplemental coverage.

Each pathway has its own page with a clear why-us section and a quote prompt at the bottom, so nobody gets lost.

  • Personal coverage page
  • Commercial coverage page
  • Financial and life protection page
  • Clickable coverage categories
  • Free review prompt on every page
Affordable Insurance Companies website detail

Local roots, statewide reach

The site leans into Flagler, Volusia, St. Johns and Putnam counties while making it clear the team serves families and businesses all over Florida.

Affordable Insurance Companies: Coverage Studio
Coverage Studio

Turn the dial, see the plan.

The Interactive Coverage Studio lets visitors pick a priority and tune their protection level on a Coverage Dial. It's a friendly way to show how the team builds a smarter strategy without burying anyone in policy language.

It's not a quote engine. It's a conversation starter, and it's way more fun than a PDF.

  • Interactive Coverage Dial
  • Priority picker
  • Tap-to-explore strengths
  • Plain-language explanations
Affordable Insurance Companies: The carriers
The carriers

Fifty-plus carriers, one search box.

A searchable carrier section shows the markets they work with, including names like Progressive, Travelers and GEICO. Type in your current carrier and see if it's there.

If it isn't, a friendly note says they may still be able to help. No dead ends.

  • Searchable carrier list
  • Notable partner names
  • No-results fallback with a contact path
  • Florida Insurance News section
On your phone

Questions about coverage don't wait for a desk.

Lots of insurance questions pop up in a parking lot after a fender bender. On phones the call and email buttons are right there, coverage categories stack neatly, and the Coverage Dial works with a thumb.

Affordable Insurance Companies on a phoneAffordable Insurance Companies on a phoneAffordable Insurance Companies on a phone
Under the hood

The stuff you don’t see (but would miss).

XML sitemap

A sitemap that maps every coverage page for search engines.

Robots rules

A robots.txt that points crawlers straight to the sitemap.

Share cards

A custom social share image and Twitter card for clean previews.

Carrier search

A live filter across the carrier list with a helpful no-match message.

Clear contact paths

Call, email, business hours and social links in one easy footer.

Reviews section

A Google Reviews area so visitors can hear from real Florida clients.

Good questions

Before you ask me.

What should an independent insurance agency website include?

Clear coverage categories, a list of carriers, easy ways to request a review and real reviews. Tilton & Unger's site has all of it organized into three pathways.

Can visitors check if an agency works with their current carrier?

Yes. The site has a searchable carrier list, and if a carrier isn't shown it suggests reaching out anyway.

What is the Coverage Dial?

An interactive tool where visitors pick a priority and protection level to see how the team approaches coverage. It's educational, not a quote.

Does the site serve only Flagler County?

No. It focuses on Flagler, Volusia, St. Johns and Putnam counties and serves clients across Florida.

Selling something people find confusing?

I love turning complicated into clickable. Let's talk about what your customers keep asking and build the site that answers it.

I do web, you do you.

By Chenzo · Chenzo Designs · Last updated October 12, 2026

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